Leverages mobile delivery of branded content, mobile advertising, new Mobile Media Storefront & more
Deerfield Beach, FL – June 24th 2009 – Myxer announced today Ford’s rollout of its multi-faceted 2010 Mustang campaign on Myxer including:
- Myxer’s new Mobile Media Storefront (www.myxer.com/mustang/) which showcases Ford branded content and the best user-generated Mustang content in a custom-designed storefront, available on both the web and mobile web.
- Complete ad placement ownership within the delivery path of content to users’ phones
- Sponsorship of Myxer’s Cars wallpaper category www.myxer.com/Wallpapers/Cars/
- Homepage takeovers & Pick of the Day www.myxer.com
“We are delighted that Ford has chosen Myxer as the mobile centerpiece of their exciting 2010 Mustang launch” said Myk Willis, CEO of Myxer. “Ford is leveraging both our leading technology platform and our 22 million member community on the web and mobile web to extend their brand to mobile devices in a very engaging and personalized manner. Ford clearly recognizes the proven value of mobile content as a means of generating lasting brand awareness and loyalty, through delivery of its own branded mobile assets as well as content created by its passionate users.”
For a free Ford ringtone text Mustang1 to 69937.
About Myxer
Myxer is the largest and fastest growing site for ad-supported mobile entertainment — with over 22 million users, more than 55 million mobile downloads a month, and a catalog of over 1.7 million ringtones, wallpapers, videos and games. At www.myxer.com there are no hidden costs, no subscription fees and no surprises. For content providers, advertisers and consumers, Myxer’s mobile platform enables radically simple and quick delivery of content, customized web-to-mobile ad campaigns and mobile marketing solutions leveraging our audience, regardless of the service provider or mobile device being used. Named 2008 “Key Market Enabler in U.S. Mobile Advertising” from Frost & Sullivan as well as Best Music Service at the 2008 Mobile Entertainment Forum and Best Consumer Messaging Application at the Global Messaging Awards 2008, Myxer’s unique solutions continue to capture global and national attention. To learn more and see some of the exciting applications, go to demo.myxer.com.
Myxer and the Myxer logo are trademarks of Myxer Inc
Media Contact:
Steve Spiro
VP Marketing, Myxer
steve.spiro@myxer.com
954-360-0360